After subscribing, you'll be guided through onboarding before entering the full dashboard. The flow has three steps — Personal, Business, Strategy — shown as circular indicators connected across the top of the card.
Step 1: Personal Information
We ask for your full name to personalise notifications, emails, and any mention of an author. The field is required, limited to 100 characters, and validated to prevent unusual characters so you can trust there are no formatting surprises.
Step 2: Business Basics
This step sets the foundation for the AI. Business name is required (max 100 characters) to keep content consistent across channels. Optional fields for industry, website, and short description add context without forcing you to complete everything at once.
Step 3: Strategic Information
Step 3 titled "Strategic Details" explains you may skip fields and finish later, but outputs improve if you fill them now. This is your long-form "brand brain": positioning, customers, pain, pillars, proof, compliance, metrics, voice, guidelines, examples, and competitors — all optional but valuable.
- Your positioning – a one-liner that explains what you do and why you're different (helps the AI avoid generic messaging).
- Ideal customers – who you sell to (role + company type), where they are, and what stage they are at (keeps examples and tone relevant).
- The #1 pain you solve – written in your customer's words (creates stronger hooks and empathy).
- Brand pillars – 3–5 short "always true" principles (anchors voice and decision-making).
- Proof points – measurable results, credentials, or experiences we can reference (adds credibility without inventing claims).
- Compliance + hard constraints – words/claims to avoid, required disclaimers, and any channel rules (prevents risky copy).
- Success metrics – the outcomes you want content to drive (helps align CTAs and framing).
- Brand voice + writing style – how it should sound and how it should be structured (consistency across all outputs).
- Brand guidelines + example writing – vocabulary rules and samples/links (helps the AI match your tone).
- Competitors – optional (helps avoid "competitor-like" generic phrasing; we won't name-drop).
Progress & navigation
You can move through the flow with Back and Continue. On step 3, "Complete Setup" submits (with a saving spinner), creates your first business profile, and then redirects you to the dashboard.
💡 Why this matters
Completing onboarding trains the AI on your identity and safeguards your account. Even optional inputs improve relevance, so revisit this flow if your business changes.